Website localization is the process of tailoring a website to a specific target market. This can involve localizing content into a different language, adapting web design elements to accommodate cultural differences, and more. Website localization is crucial if your objective is to reach a wider audience and tap into new, unexplored markets.
To appreciate the importance of website localization in expanding your business, let's take a look at five outstanding examples of startups that have boosted their business growth with thriving website localization.